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Paper is alive with color. Bring your creations to life using our collection of brilliantly expressive Palettes and mix your own colors with the Mixer—a completely new way to explore color and the biggest leap in color controls in the past 40 years. Built on our powerful new color technology, the Mixer combines an intuitive mixing control and our custom blending for color that looks and feels right. Welcome to a colorful new world of possibilities.

About the video:

Director: Andrew S Allen
Cinematographer: Jason Sondhi
Post-Production: Allen Lau
Production Assistant: Ian Curry
Music: "Avalanche (Star Slinger Remix)" by Blackbird Blackbird (
Stylus: Pogo Connect (
Shot on location in Central Park, NYC
Special Thanks:
Amit Pitaru, David Lu, Candykiller, Andrew Kim

Paper – Color / Mix it Up

Startup: Paper from FiftyThree
Video Designer:

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